Google Does an About-Face on Parked Adult Names
This isn't so surprising.. and I don't see the big deal really. Adult content is one of the core tenets of the web.. A significant tranche of Google's front door search queries are for unrepeatable search strings and mis-spellings of same. Give the people what they want or give the people to your competitor
It's ashame so many "corporate" advertisers avoid adult traffic like it contains the plague.
If they'd wake up and see the demographics, they'd realize the men (and women) that surf adult web sites are solid high income intelligent professionals who shop and buy mainstream products and services online also.
Porn traffic has always had a stigma attached to it. That's just crazy. In reality "porn" surfers are probably more likely than non-porn surfers to become a site customer, because they spend extraordinary time online and clearly anyone who will blindly tender a credit card to an "adult" site is a great candidate to tender a CC to a mainstream site.
The other nice feature about porn traffic is you can buy it very inexpensively compared to mainstream traffic.
So wakeup corporate America and Madison Ave advertising buyers. Consumers that buy adult products and services are top of the line Internet shoppers. They are loyal and many stay long term with a site. You're missing out on millions of high quality consumers with credit cards in hand that can be acquired very cheaply. :)
Posted by: Kevin | May 30, 2007 at 03:41 PM
Worse Kevin is American Express who walks away from 4-6% of a $10 plus billion industry and hands it to Visa/MC by refusing these charges
Posted by: owen frager | May 30, 2007 at 04:24 PM
meant to say "on a silver platter" but my hand on the post button proceeded the thought
Posted by: owen frager | May 30, 2007 at 04:25 PM
Sorry, but economic considerations should play no part in deciding whether or not to be involved, in any way or on any level, in the seedy pornographic industry...
Evil is evil, wrong is wrong, immoral is immoral...technology, domains, Web 2.0, whatever...changes nothing.
Nothing.
Pornography has always been; and as long as it exists always will be; a pox on humanity.
And it is a plague...a plague on the human soul and condition.
Human beings at some of their worst.
Bravo to those brave companies and others still willing to stand against it...even when it costs them money--in some cases many millions--to do so.
You are (and remain) a friend, Kevin...so surprising to see you supporting this terrible "industry."
Posted by: Steve Morsa | May 30, 2007 at 11:14 PM
Guys, you can get yourself banned by whole huge groups of consumers/industries if you work with the adult/erotic issue.
This isn't a casual decision.
First get your moral majority group under control. For heaven's sake, there are whole states teaching creationism.
Anyway, for us small guys, the divide between adult traffic and corporate America is a gold mine waiting to happen. If we can launder that traffic via acceptable sites - we can do the trade they won't.
Think of the fortunes of rum runners during Prohibition.
Posted by: Alec | May 31, 2007 at 04:43 AM