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October 2007

October 26, 2007

So Long Typepad

With the help of Jay Westerdal at Domaintools.com I have just migrated to a "Wordpress" account. Jay is the most famous Internet entrepreneur to ever build something for a domainer.  One day you will read this post and say "holy moses" can you believe "Jay" and his team built something like this for a regular individual?"

Thanks a million Jay..  Special props to you mister unspoken techie at domaintools. You are my real American hero.

You can find me at SevenMile.com from now on..  Me worry about duplicate blog content and it's impact within Google's algo?!?.. You gotta be kidding me..  Haven't you read this blog?..  If you can't type SevenMile.com in your address bar .. You need to stay in Google's insular world and read my content scraped second hand on a reader or a third party site.  Thanks for the memories Typepad.. it was fun ;)

Microsoft Domain Name Registration Blowout

DannoDanno sends link:

http://www.webpronews.com/blogtalk/2007/10/26/microsofts-domain-name-registration-blowout

(I think most of these are a most likely a result of MS going after people they think are cybersquatting...and not all new domain registrations).

***FS***  Probably so Danno.

Ahmed Farooq on Facebook

http://www.techsoapbox.com:80/even-microsoft-doesnt-value-facebook-at-15-billion-use-your-damn-brain/

***FS***  More quarterbacking on this deal ... Ahmed is a sharp guy.

Traffic Arbitrage for Everyone

Regular reader writes:

""Web traffic arbitrage means a few things.

The best way to learn this is to do some preliminary research and then begin to do it.  It can be done on a very low budget during the learning stage.

I am posting text ads on one network and then sending to parked pages that have an ad feed from a different network.  Doing it very small scale for now, to make sure I really understand the subtleties. Have seen a few darn interesting little profit bubbles. Testing with travel and vehicle related keywords.

I understand now how someone could make $ 1,000 or more in one day doing
this. Not easy to do, but possibly achievable.

On a separate note. I found an old name of mine that wasn't active.

********.com.

It used to get 4 to 5 type ins a day a few years ago. I turned it on recently, and it's averaging about 55-60 type ins a day. 80 percent of the traffic is USA, Canada, England, Ireland and Australia. Pointed to X (a parking company), and it started making 60 cents a day. Then 4 days later, pointed it to y (a parking company), and it's now making 1.75 - 2.50 a day. I've just signed up for Z (a parking company), and i think it's possible this domain is going to make 4 or 5 dollars a day.

Interesting process.

Great blog, Frank.

Why Is Pool.com Featuring (Probable) Typo Squatting Domain Names In Its Daily Sales Emails?

http://www.semportland.com/domain/why-is-poolcom-featuring-probable-typosquatting-domain-names-in-its-daily-sales-emails/

Todd Mintz raises an excellent question..  Selling TM intent domains has been going on since before Michael Arrington was the CEO at Pool.  I suspect it has less to do with "design" on Pool.com's part and more to do with the sheer volume of names expiring.  You can only prescreen so far. Still, a rudimentary filter or diclosure relating to trademarks would not be that difficult and would probably help as this industry matures.

1&1 Says That .US Registrations are Up

King_among_princes From Ron Jackson's October 26th 2007 DN Journal Lowdown

***FS***  I like CC Tld's a great deal.. On a relative percentage basis I don't like .us as much because the defacto .us extension is really .com in the hearts and minds of the US populace. Still, I do believe in .us as a long term alternative to .com as good names get scarce.

The Value of Mobile Internet Traffic

"What is a click-through on a mobile phone worth?"

http://domainnamewire.com/2007/10/24/mobile-ads-are-worthless/

***FS*** Andrew says not very much, in his experience.  I've always suspected as much.. Picture yourself browsing on your phone..  you have limited battery life..  you're hurried..  The desktop browsing experience is lean-forward marketing..  You're sitting upright in front of your computer..  you're engaged..  you have a workspace and the ability to reach for your credit card.  :)  Not so in the mobile experience,  with the exception of passengers in an automobile.

Patents.com Takes Over PatentMonkey's Assets

Josh sends link:

http://www.conceptualist.com/?p=564

""Sahar makes two very good points.

1. The importance of bringing smart and diverse people together. (I'll add that personality chemistry is vital when doing this.)

2. Predicts that more owners of domain names will build.

As for Patents.com.  While it is a domain name, it is also a potent brand.  That said, imo, not all generic domains are potent brands.  It's determined on a case by base basis.  And it's subjective.""

***FS***  Couldn't have said that last part better myself.

Domain Name Tips and Tricks for Domainers

Richard_quilley Richard Quilley sends some tips and free advice for freshman and sophmore domainers.

""Frank,

At the risk of sounding precocious, I thought your readers might like to share the following tips. I'm at the beginning of the learning curve (6 weeks) and have made plenty of mistakes, so I know what it's like to be starting out with little money.

* Organise domains using Treepad Lite (free). Create categories as you go along - health, alternative health, etc. Highlight important domains by putting stars**** in front of them. The longer the row of stars, the more important the domain. You can then scan the page and see them; you can sort them using TED Notepad (free) and everything with a star in front wil then be at the top of the page

*Cream off the important domains into a separate category to buy.

*Use Domain Name Analyzer (free) to scour through domain names. It's brilliant. Upgrade when you can afford it. Set it up to search for the TLDs you value. It bypasses middleman registrars, so reduces the chances of sniffing.

*If you ever get a complete mess of domains with extensions, and want to sort them by extension, use TED notepad (free). Reverse the text - the extensions are now at the front. Sort. Unreverse.

*Overture and Google Keyword have their place. However, the list crunchers have taken nearly every .com of value. Use O and GK to get ideas. For example, a new technology comes out. Find a similar technology, then use GK and O to see what phrases are of value in that similar technology. Then use those phrases with your new technology. (***FS*** ie. Enter WAP keyword into overture and replace newer phone standard into results where it makes sense)

*.Net of a short snappy name is more valuable than .com of a long name. GolfTips.net is more valuable than AllYourGolfingTipsHere.com. The short snappy name is more memorable and can be used across a wider range of PPC adverts

*Browse the net. Go where you go. There's SOO much stuff out there.

* After a while O and GK seem too slow. A shorthand way is to look at the top of the Google Serps and how many documents cite your phrase. Now glance at the right hand side of the page, at the adverts. (There are adverts, aren't there? If not, it's usually best to leave that phrase.) Now go to page 3 or 4 of the SERPS. Still adverts? Good sign. Decent adverts, as opposed to Ebays dynamic insertion of your keyphrase? Even better. Is your search phrase still appearing in the SERPS? Excellent!

*Different domains have different values. Your made up brand name won't earn you anything right now - don't buy too many of them at once or you'll suffer a cash flow crisis. (Yes, that's me).

*Park at NameDrive - it's SOO easy to join, compared to some of the dinosaurs. Or DomainTools when they come out of Beta. Use your Parking not for revenue (that's a bonus) but to get an idea of which domains are getting type in traffic. In other words, have you got a feel for what is of value. It's great feedback. It also inspires you to set up a site on those names that are getting a trickle of type in traffic. The real value will come from development.

* There's more, but I'm keeping it quiet for now. Hope this helps someone!

Great blog, and thanks for starting me out on this! Richard""

***FS***  You are most welcome Richard... Thanks to you for some outstanding tips and advice!~

The $160 Billion Typo

Danno_2Danno sends timely link:

http://valleywag.com/tech/genius-at-work/

***FS*** This particular piece speaks to the typo dynamic.. but still illustrates the disruptive technology embodied in a great domain.