« Could Global Warming Take Away Your .TV? | Main | .TV Sells 500k in First 24hrs of Official Relaunch »

May 03, 2007

Comments

Hairy Ape Like Creature

Quote: "In an age of curious-sounding Web-site names, "Flickr" came largely by accident. The domain owner of "flicker.com" wouldn’t sell, so Caterina suggested "Flickr," which Butterfield says made the service stand out. "We always had to spell it out for people, which helped make it stick, he notes."

+++++++++

I wonder how much these cheapos offered for Flicker.com at the time? $200? $400?? They don't say it because they are embarrased.

***FS*** You're right, It was was a huge marketing screwup.. Too cheap for their own good. [per a later comment, perhaps I'm being too harsh with that cheap comment... things look different through the optic of 'time']

Andy

Hi Frank,

how much do you think flicker.com is worth?

***FS*** probably 50k to me

do you think flicker.com will have any legal problems in the future?

***FS*** Anyone can sue anyone for anything.. but this is a generic name.. selling ski goggles at goggle.com is fair too.

did you bid on this domain? if not, why not?

***FS*** I didn't.. I have written about it in several blog posts, come out so publicly in favor of its owner.. don't want it to look like a conflict of interest (blowing my own horn). Also.. I'm a wildcatter (like big returns) this is getting pricey (for me)

thanks Frank

Steven Maroulis

I tried to value the domain before based on traffic estimates of the owner but the issue there is how do you qualify converting traffic since there's no affiliate program for flickr (not to mention the legal headaches you'd potential encounter down the line).

Whatever price it fetches it will be good ROI given it changed hands just 9 months ago for mid 6 figures....

Aidan Henry

Hey Frank,

Thanks for linking to my blog. I hope you enjoy my posts. I would like to get in contact with you. If you would like to do so, please be sure to e-mail me at aidanhenry (at) hotmail (dot) com. Or you can visit my blog, www.MappingTheWeb.com, for further contact info. Thanks again.

Cheers,
Aidan

David Wrixon (aka Rubber Duck)

It is a wonder that Flicker.com are not going to UDRP over the infringement of their famous brand.

***FS*** I'm sure they'd love to.. Only they would probably loose, and the owner (who's well financed) would sue them for 'revese domain hijacking'.

DeeferDog

I love your blog Frank, but "Too cheap for their own good." is a little harsh. I remember the Flickr crew when they were starting out (in fact they sub-let office space from my company). The greatest attribute of the founders was a commitment to their product vision, backed by flexibility and cash management. The "hedgehog Principle" of the company was their product. The name was secondary - any reasonable one would have done.

***FS*** You're right Chris.. Sorry to the flickr crew .. I got carried away.

Adam

Spring cleaning time for Sal ? Good luck buddy.

Adam

BTW Frank doesn't the city of new york have zoning requirements and likely taxes on those properties which in essence do cut in on their earnings ? ;)

***FS*** Indeed Adam .. Your renewals are your taxes and the UDRP covers zoning. But many of those buildings couldn't be rebuilt under current zoning.. they have been grandfathered. :)

Sahar Sarid

"I love your blog Frank, but "Too cheap for their own good." is a little harsh. I remember the Flickr crew when they were starting out (in fact they sub-let office space from my company). The greatest attribute of the founders was a commitment to their product vision, backed by flexibility and cash management. The "hedgehog Principle" of the company was their product. The name was secondary - any reasonable one would have done."

This is a great point. For our own projects at times we choose names which don't make sense to all, because we simply believe in them. At the time, while Flicker.com may have been the first choice, choosing another wasn't essential. At the end of the day it is about the product and they have done very well with it.
Congrats to the founders on a job well done!

Dan

Frank: You state that flicker is generic and that it was "registered before the folks at Flickr.com (the mis-spelling) got the twinkle in their eye to create a photo sharing site"

Not quite true. As I am sure you are well aware Frank quite often the creation date for domain names aquired on the aftermarket is not updated; thus giving the appearance that the domain had been originally registered by the buyer on the aftermarket.

That is the case here. Flickr (yahoo) was already in existance at the time flicker changed hands.

I have not looked at flicker.com but hope its not a ppc page for photo hosting.

Another thing I find strange about the scenario is that the current owner apparently rents office space to flicr.
Wonder how he came up with the "twinkle in his eye" to buy such a strong generic.

Keep it real Frank. You can fool some of the people some of the time....

The comments to this entry are closed.